There’s a pattern I’m noticing…and I want to talk about it. In a world that celebrates youth, it’s easy to forget that we must celebrate women of all ages. In my opinion, it’s essential to recognise and embrace the beauty that comes with age. 

I’ve noticed with a few of my clients in their 40s, 50s and beyond who come to me for makeup lessons, who tell me that it’s been on their mind to do for a while but something else always got in the way. There were more important things to think about: their mortgage, children and looking after the family. For some though, they put off booking with me because they feel frivolous for spending money on themselves. I have had clients tell me they don’t know how to effectively apply makeup, but that they feel “invisible” anyway – so what would be the point in spending the money?

I often hear these sad words from my clients, and I understand and sympathise completely. I spend all day with clients making them look beautiful and glamorous and I don’t ever ‘see’ age when I work on my clients. But as a woman in my 40s myself, I often feel invisible too. But learning makeup skills can not only enhance your natural beauty but also boost your confidence with the new skills you acquire.

 

The reason is: because ALL women are beautiful, at ALL ages. In a world that celebrates youth, it’s easy to forget that we must celebrate women of all ages. In my opinion, it’s essential to recognise and embrace the beauty that comes with age. 

For women in their 40s, 50s and beyond, learning new makeup techniques can be a powerful way to boost confidence. Not only that, but as we age, our skin undergoes changes, and our makeup routine should evolve with it. I tailor makeup lessons to the specific needs of mature skin. This is transformative for my clients, helping women highlight their best features and feel confident in their appearance. It’s important to note that my lessons are not about conforming to societal standards, but about embracing your unique beauty.

 

 

But it’s  not just about the makeup. It’s about taking time for yourself and indulging in an activity that makes you feel good. With practice, makeup application can be a therapeutic process and you may begin to enjoy it completely. See it as an opportunity to rediscover your and celebrate individuality!

I’ve seen clients coming away from makeup lessons with me with a confidence that radiates from within. And – I’ve seen firsthand – when women feel good about how they look, it positively impacts other aspects of their lives. 

Beauty knows no age limits, so don’t limit yourself. Shall we all make it a New Year’s resolution to put ourselves first more often?